Binance founder Changpeng “CZ” Zhao announced a new BNB Chain prediction market this week in a post on X highlighting predict.fun, a platform built by a former Binance employee that allows user funds to earn yield while positions remain open.
The new market enables users to place bets while earning passive income on idle funds.
The setup aligns with industry efforts to resolve a key inefficiency traders must lock up capital without earning anything while waiting for events to resolve.
Both Polymarket and Kalshi now layer staking rewards, treasury incentives, or points systems on top of forecasting to keep users engaged and offset the opportunity cost of long-duration markets.
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Predict.fun currently lists two markets with a combined volume of around $300,000.
The site claims to have over 12,000 users with nearly 300,000 bets made.
That scale gap remains wide. Polymarket has generated more than $3 billion in total trading volume, far ahead of Kalshi’s roughly $587 million. Smaller platforms such as Limitless have cleared about $10.9 million, according to Polymarket Analytics.
The concentration reflects liquidity dynamics that favor established venues. New entrants often see activity spikes during reward campaigns but struggle to retain users once incentives fade.
Predict.fun, however, is drawing on the support of BNB Chain, which leads all chains in the number of active wallets – users – and has seen active addresses nearly double in the last year, according to onchain analytics, with Token Terminal computing a market share of 25%.
While this seems promising, BNB Chain has a significant gap in stablecoin issuance, limiting the available liquidity for Predict.fun.
For now, the more immediate test is whether Predict.fun can catch up to smaller competitors like Limitless and build steady volume, something BNB Chain’s large user base may help with, but will not guarantee in a market where liquidity advantages compound quickly.