 
 
Strategy, the company that invented the digital asset treasury playbook, disclosed a fresh Bitcoin buy even as crypto prices slumped amid a broader market drawdown.
Strategy Spends $264 Million On Bitcoin
According to a regulatory filing with the Securities and Exchange Commission on Monday, Strategy — formerly called MicroStrategy — spent roughly $264 million on 2,932 BTC at an average price of $90,061 per coin between January 20 and January 25.
The latest purchase marks a sharp slowdown from the recent acquisition pace. In the two previous weeks, Strategy added Bitcoin worth around $1.25 billion and $2.1 billion, respectively, despite the volatile market conditions.
The Tysons Corner, Virginia-based firm now owns an eye-popping 712,647 BTC, which was recently worth around $62.5 billion, based on current prices. For perspective, the stockpile accounts for around 3.4% of Bitcoin’s total 21 million supply.
The 712,647 BTC haul was acquired for a total cost of about $54.2 billion, resulting in an average price of $76,037 per Bitcoin.
 
In an X post on Sunday, Saylor shared a screenshot of a StrategyTracker graph showing Bitcoin’s price and the times Strategy has made purchases for its treasury reserve, with the caption “Unstoppable Orange”—with orange being the color associated with the apex cryptocurrency.
After another significant weekend dip, Bitcoin kicked off the new week trading around $87,560, down 0.8% on the day, per CoinGecko data.
Strategy’s latest acquisition was funded primarily using proceeds from at-the-market sales of its Class A common stock, MSTR, accounting for $257 million. The world’s largest corporate Bitcoin holder also raised approximately $7 million through the sale of its STRC series of preferred stock.
Strategy has often asserted that it has enough resources to weather the storm, but has also indicated it could consider selling some of its Bitcoin stash as a last resort if its multiple-to-net asset value (mNAV) were to drop under one or if the company loses access to fresh capital.