Bulova enters the metaverse with D-CAVE


When electronic and quartz watches began growing in popularity throughout the late 70’s and 80’s, Bulova responded to the increasing demand for digital timekeepers with a line of watches featuring digital LCD time displays, and eventually releasing the all-digital Computron LED. With its very unconventional and futuristic trapezoidal case with LED display on the side, one of the most iconic digital watches of all time was born. Now the time has come for BULOVA Computron to enter the metaverse.

Partnership between Bulova and D-CAVE for access to the metaverse

Though today’s digitally native audience is fascinated with everything OG, it was not around when the original Computron took the market by storm. Hence Bulova’s partnership with D-CAVE, the lifestyle metaverse marketplace for the new digitally minded community, to develop two new Computron LED watches including one Special Edition version. 

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The Computron was reinterpreted for D-CAVE evolving its original design by adding visual concepts inspired by the gaming world, and will be launched embracing the full spectra of the metaverse, endorsed by the world’s top gamers and presented in a dedicated space in Decentraland. 

Users will be able to have access to the “D-CAVE x Bulova Computron ‘Special’ edition” through a unique NFT drop that will grant several other utilities, a wearable version to use on their avatars in Decentraland, and access to all future NFT drops of D-CAVE.

Jeffrey Cohen, President of Citizen Watch America says: 

“For over 145 years, Bulova has been about innovating and exploring new worlds. Through our partnership with D-CAVE and the iconic Computron, Bulova interfaces with the metaverse and the gaming universe, allowing us to reach new consumers and opportunities.”

Stefano Rosso, Founder and CEO of D-CAVE states:

“We are very excited to have the opportunity to work on an iconic item like Bulova’s Computron and re-interpret it in a futuristic way, bridging the original physical item to its new virtual version. Metaverse is not a trend, it is a new way of living. Our physical life is and will be more and more integrated with our digital life. And as in real life we want to express who we are also through the brands we love, the same will happen in the metaverse.”

Bulova metaverse
Bulova has created two new Computron LED watches

The D-CAVE X Bulova Computron ‘special’ Edition design

Bulova’s new Computron D-CAVE watches are the ultimate accessories for gamers and enthusiasts alike. The iconic design is inspired by the gaming culture and features a sleek black IP stainless steel case with luminous green accents on a black silicone strap with 3-piece buckle and a green LED time display with dual time zone capabilities. Priced at $450.

The Special Edition version features an exhibition mineral crystal case top that showcases the technology’s circuit board. The design is finished with an acid etched sidewall detail inspired by computer towers and features a sleek black IP stainless steel case and matching bracelet with a green LED time display with dual time zone capabilities. It will be available only for the NFT owners. 

Both watches are presented in a custom box with D-CAVE design elements, featuring a QR Code that will guide users to the dedicated Bulova-D-CAVE space on Decentraland.

How to participate in the D-CAVE X Bulova Computron ‘special’ Edition drop

Thursday, March 24 at 2PM EST – 7PM CET it will be possible to participate in the mint on the official website www.dcave.com

A total of 1,000 D-CAVE x Bulova Computron NFTs will be minted: the first 500 NFTs will be available at a price of 0.5 ETH, once these are sold out, the remaining 500 NFTs will be sold at a price of 0.75 ETH. NFTs will be available while stocks last.

How to request the physical version D-CAVE X Bulova Computron ‘special’ Edition

The physical version of the  D-CAVE x Bulova Computron watch can be claimed at any point after the launch of the Sale.  D-CAVE x Bulova will be providing a Link to the Claim page before the Day-of-Sale where user’s will be able to verify their ownership of the token and insert their shipping address. Users WILL NOT have to pay shipping on the watch

How to get the Wearable Airdrop for Decentraland

Following the sale of the NFT,  D-CAVE x Bulova will be taking a Snapshot of all NFT Holders addresses.  

This will begin the process of Airdropping the Decentraland Wearable version of the D-CAVE x Bulova Computron watch. D-CAVE x Bulova will be providing exact information regarding the snap shot and Airdrop before the launch of the NFT.

About D-CAVE

D-CAVE is the community place for the digital culture savvy, aiming to become the reference lifestyle space for the new Web 3.0 audience, a digital-only space, a consumer marketplace of digital and physical wearables. D-CAVE also provides services as an agency, connecting the metaverse, gaming, fashion and entertainment worlds. For more information, visit www.dcave.com





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