Zilliqa, a public blockchain that offers solutions to decentralized applications (dapps) and enterprises, is emerging as one of the sought-after networks in the esports industry based on notable partnerships.
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Zilliqa recently collaborated with three large esports brands, namely RRQ, Ninja in Pyjamas, and MAD Lions, to aid in non-fungible tokens (NFTs), play-to-earn (P2E) gaming models and Web3-enabled fan engagement. As a result, bridge the gap between gaming communities and crypto.
Ben Livshits, Zilliqa’s CEO, believes these collaborations cement the fact that blockchain technology is shifting from the fringes of traditional finance to the centre of people’s lives.
“Being associated with the top, most-watched esports entities in the world is an honour. With millions of followers worldwide and a passionate fan culture, the creation of borderless gaming communities is inevitable. Thanks to AR and VR-powered technology, we’ve created possibilities for gamers, influencers and fans to engage, earn and entertain as crypto and gaming join forces.”
Zilliqa’s secure-by-design language, Scilla, coupled with its sharding protocol, enables high transaction volumes, making the blockchain network one of the sought-after in the gaming arena.
Tom Fleetham, Zilliqa’s head of gaming and sports, stated:
“I firmly believe that gaming will be the sector that drives the next exponential growth in blockchain users. These types of partnerships can accelerate that adoption.”
Blockchain gaming continues to gain traction, with different networks trying to outdo each other.
For instance, AmioTalio, the founder of game development platform Paradox Studios, recently disclosed that Solana was getting a competitive edge compared to Ethereum in creating P2E games based on its easy programming language.
With blockchain gaming continuously accelerating the metaverse narrative, AmioTalio noted that the huge funding that Solana was offering developers was intended to woo them from the Ethereum network, and it was starting to take shape.
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