Gemini: almost one in four people own crypto


Gemini: almost one in four people own crypto


According to the latest report on the state of cryptocurrencies by Gemini, nearly one in four people globally owns crypto. 

The report indeed notes that in 2025 the global adoption of cryptocurrencies has grown in all the geographical areas analyzed, and it argues that this growth is likely to continue thanks to the pro-crypto policies of President Trump.

The report by Gemini on the adoption of crypto

The Global State of Crypto 2025 by Gemini was published today.

This is a 13-page PDF in which many aspects concerning the spread of cryptocurrencies in the world are analyzed.

The report highlights that, after a volatile start to the year, the cryptocurrency ecosystem is giving several positive signals that will likely push it forward for the rest of 2025, and even beyond.

In particular, it highlights the role that President Donald J. Trump is having, who has welcomed cryptocurrencies by launching a strategic reserve of Bitcoin, and the fact that the US Congress is advancing legislation on stablecoin and the regulation of digital assets. It also adds that companies are increasingly adding Bitcoin to their balance sheets.

The report analyzes the state of the cryptocurrency market and attitudes towards digital assets, such as the impact of spot ETFs on Bitcoin, memecoins, and the impact of pro-crypto policies in the USA.

The Gemini survey on the crypto market

Within the report are included the results of a survey conducted by Data Driven Consulting Group on 7,205 consumers in the United States, the United Kingdom, France, Italy, Singapore, and Australia, with approximately 1,200 consumers interviewed for each country examined.

The same survey was also conducted last year, and at that time it showed that 21% of respondents (more than one in five) in the USA, Great Britain, France, and Singapore declared owning cryptocurrencies. In 2025, however, this percentage has risen to 24%, which is almost one in four. 

According to the analysts at Gemini, this growth at a global level could be partly due to the treatment reserved for cryptocurrencies by the Trump administration. 

They write: 

“The results of the survey suggest that these policies are generating interest in the sector even among non-cryptocurrency holders, that is, those who have never invested in cryptocurrencies. Understanding and capturing this group will lead to significant growth in the sector, which has experienced relatively stagnant adoption in recent years”.

In particular, they emphasize how almost a quarter of those who do not own cryptocurrencies in the USA (23%) have stated that the launch of a strategic reserve of Bitcoin has increased their confidence in the value of cryptocurrencies. This is, moreover, a sentiment shared globally, particularly in Great Britain (21%) and in Singapore (19%). 

The survey was conducted online between March 18, 2025, and April 10, 2025, and the total sample was balanced to be generally representative of the adult population of each country, aged between 18 and 75 years, with a household income equal to or greater than 14,000 dollars. 

Other data from the Gemini study

However, the report also contains other information. 

In particular, it highlights how Europe has been the leader in the growth of cryptocurrency ownership. For example, in Great Britain, the percentage of respondents who declared having invested in cryptocurrencies increased from 18% in 2024 to 24% in 2025. 

It was the most significant jump on an annual basis among all the nations analyzed, with France in second place thanks to an increase from 18% to 21%. In the USA, however, the growth was from 20% to 22%, and in Singapore from 26% to 28%.

The curious thing is that it was the memecoins that led the adoption of cryptocurrencies.

For example, in the USA, 31% of investors who own both memecoins and traditional cryptocurrencies state that they purchased memecoins first, followed by 28% in Great Britain and Australia, 23% in Singapore, 22% in Italy, and 19% in France. However, the report highlights that 94% of memecoin holders claim to also own other cryptocurrencies, revealing that memecoins represent a gateway to other cryptocurrencies for many investors worldwide.

Another interesting piece of information that emerges from the report concerns ETFs. 

In fact, in the USA almost two out of five cryptocurrency holders invest in crypto ETFs, 39%, an increase compared to 37% in 2024.

Finally, it emerged that half of Generation Z and Millennials invest in cryptocurrencies globally, given that 50% stated they currently own crypto or have owned them in the past. 

The comment from the exchange Gemini 

Gemini is a global cryptocurrency and Web3 platform founded in 2014 by the famous twins Cameron and Tyler Winklevoss. 

Regarding the results of the report, the Chief Operating Officer of Gemini, Marshall Beard, stated: 

“The United States has proven to be global leaders in web3 technology and blockchain with the introduction of Trump’s pro-crypto policies, which represent a significant change from the previous administration. With this pro-innovation approach, the cryptocurrency sector is ready for significant growth in the United States and around the world.”



Source link