Justin Sun Says He’s ‘Off Twitter For Awhile’ Amidst the Accusation of Undisclosed Paid Tron (TRX) Shills
Things turned out to be just what the Crypto Twitter (CT) was expecting them to be.
Yesterday, popular YouTuber Marques Brownlee revealed that he was offered a “compensation” to promote the Tron (TRX) cryptocurrency without disclosing it. Brownlee said in his video,
“So I get this email. So this one said they just wanted a tweet and that they already have participation from Lindsay Lohan, Amanda Cerny, NeYo, Lil Yachty, Kendra Lust, and more.”
The shared email reads that the promotion need not look like a “sponsored tweet” and “Marques can openly make a remark” – “nothing dictated or scripted” on Tron. Brownlee has over 13.5 million subscribers on YouTube and 5 million followers on Twitter. Brownlee said,
“The more I read into this email, the more sketchy it is. They mention they’re often referred to as the ‘Ethereum killer’—whatever you say—and that they need to make it look like it’s not a sponsored tweet.”
Not disclosing that it is a sponsored content is illegal as per Federal Trade Commission’s regulations. Many celebrities like DJ Khaled and boxer Floyd Mayweather who did so during the 2017 ICO bull mania, landed in hot waters with regulators.
NEW VIDEO – Dogecoin: Explained! https://t.co/EdcvleMXx0 – RT! pic.twitter.com/P7ghw33e1j
— Marques Brownlee (@MKBHD) February 16, 2021
As the video started doing the rounds and gaining traction, Justin Sun, the creator of Tron cryptocurrency, took to Twitter to deny running such a campaign.
You say those tweets weren’t organized by TRON, but you’re the top reply on all 3 of them?
I’m not interested in learning about TRON, but I’m open to helping you figure out “any information” about this incident. I have email receipts.
— Marques Brownlee (@MKBHD) February 16, 2021
Addressing the allegations, Sun said they are not behind this and that “Tron Foundation believes that transparency is key. If any celebrities are paid to promote TRON, we require them to disclose. We believe that all influencers who are shaping public opinions about public blockchain networks should publicly disclose if they are being paid.”
Several celebrities have tweeted about #Tron lately, citing its FAST speed and LOW transaction fees. I offered them #TRX #WIN to try out more features on #TRON just like I have also given #BTC and other cryptocurrencies to many other celebrities to introduce them to blockchain.
— Justin Sun🌞 (@justinsuntron) February 16, 2021
Just last week, Sun told Bloomberg that he “would hire more celebrities and artists to better position Tron as a ‘meme-friendly’ coin.”
Meanwhile, in his clarification to Brownlee that he isn’t behind this paid endorsement of Tron, Sun offered an educated lesson about the “much faster and cheaper than all of its competitors” cryptocurrency to the YouTuber.
“Would you be interested in learning more about TRON? I will be happy to share with you more and give you a demo of the TRON.”
Today, Sun announced that he would be “Off Twitter for a while.”
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