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Investors Need More Crypto Offerings
A new survey conducted by crypto payment firm ZeroHash highlights the growing adoption of digital asset offerings, especially among young investors. Participants indicated that they are willing to change wealth managers because exposure to crypto assets is not on the table.
About a third of investors are in search of crypto offerings supporting the position. More practically, over 50% of participants said they moved between $250,000 and $1 million in search of crypto products. This shows the skyrocketing demand for digital assets and recent institutional investments in the market.
Meanwhile, 18% of young investors pulled out less than $100k from funds with virtual assets, and 5.3% transferred over $1 million. The majority claim their stance was influenced by heavy institutional accumulation in recent months.
According to the survey, if large institutional firms like BlackRock, Morgan Stanley, etc are increasing exposure to crypto, smaller investors should follow a similar path. Meanwhile, 84% of investors said they plan to increase their crypto holdings in the next 12 months.
 
This adoption spike is expected after crypto assets like Bitcoin tapped all-time highs this year, with analysts tipping a bull case of $1 million by 2030. Short-term projections suggest a run above $150k despite recent setbacks triggered by mass liquidations.
Crypto users became more bullish after the United States’ positive stance, prompting a surge in institutional demand. Most young investors now feel confident about the market’s future. Previously, several institutional giants refused to include virtual assets in their portfolios, citing concerns about manipulation.
“Crypto assets have become essential to modern portfolio strategy with users not waiting for their private wealth managers to catch up… Advisers who adapt early can strengthen client loyalty and capture new growth, while those who delay risk falling behind,” the report added.
Furthermore, 92% of participants say a broader range of crypto-based investment products is required, a move away from the dominant Bitcoin and Ethereum offerings. This year, altcoins like Solana and XRP recorded consecutive inflows into institutional products as the market awaits spot ETFs and more decentralized finance use cases.