- The “get blue” campaign
- “Fortune favors the brave”
Hollywood A-lister Matt Damon is slated to appear at the upcoming Ripple Swell conference. The much-anticipated event, which will take place in New York for the second year in a row, has been scheduled for Oct. 27–29.
The acclaimed actor and philanthropist will take the stage to discuss cross-border stablecoin payments and the global need for clean water, which has become one of the most pressing issues.
On top of being a Hollywood superstar, Damon is also the co-founder of the nonprofit Water.org alongside engineer Gary White.
Hollywood Superstar to Come to Ripple Swell
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Damon Ripple Payments and the U.S. dollar-backed stablecoin RLUSD show real-life impact across emerging markets in Asia, Africa, and Latin America.
The “get blue” campaign
Currently, more than two billion people worldwide have no access to safe water at home.
Water.org has launched the “Get Blue” campaign to address this issue. Apart from Ripple, the impressive list of its corporate foundational partners includes the likes of Amazon and Gap.
According to the U.S. Environmental Protection Agency, direct water consumption by U.S. data centers is projected to hit 73 billion gallons by 2028.
The initiative will focus on using a portion of corporate sales and direct donations to Water.org, providing affordable financing for essential water utilities and scaling transactions (where RLUSD comes in handy).
“Fortune favors the brave”
Damon is widely celebrated for a decades-long Hollywood career. He has starred in such acclaimed movies as “Good Will Hunting”, “Saving Private Ryan,”, and the blockbuster “Jason Bourne” franchise.
Among crypto enthusiasts, however, Damon is also known for his infamous October 2021 appearance in a Crypto.com commercial.
The polarizing ad featured Damon comparing crypto investors to historical pioneers with the “Fortune favors the brave” tagline, which has since become a meme.
The commercial premiered at the worst possible time (right on the cusp of a major crypto crash). Unsurprisingly, Damon had to deal with a lot of internet lampooning after this.
Damon’s appearance, which will certainly excite XRP fans, adds to a list of prominent global figures gracing the Ripple Swell stage. In October 2018, for instance, former U.S. President Bill Clinton delivered a high-profile keynote address at the Swell conference in San Francisco.