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HTX agrees to stop unlawful UK crypto promotions under FCA settlement

The FCA said HTX, formerly Huobi, has committed not to knowingly run illegal promotions in the UK until 2031 and no longer accepts deposits from UK customers.
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HTX agrees to stop unlawful UK crypto promotions under FCA settlement

The UK Financial Conduct Authority said crypto exchange HTX has agreed to stop unlawfully promoting its services to consumers in the United Kingdom under a settlement.

According to the FCA, HTX, formerly known as Huobi, no longer accepts deposits from UK customers and does not allow new users in the country to sign up.

Huobi Global S.A., the company behind HTX, promised the High Court it would not knowingly run illegal promotions, including through the exchange’s website, apps or social media. The commitment runs until Oct. 21, 2031.

FCA case and settlement terms

The FCA brought the case in October 2025 and announced it in February, describing it as the agency’s first enforcement action against a crypto firm over illegal marketing.

The settlement agreement was dated Oct. 16 and recorded in a Tuesday court order. Its terms are confidential, and Huobi Global did not admit liability or wrongdoing.

Separate UK and EU sanctions

The settlement follows separate sanctions against HTX in the UK and European Union.

The UK sanctioned Huobi Global on May 26, imposing an asset freeze over suspected support for Russia’s government. HTX said the company was separate from the exchange, but UK authorities said the platform was covered because Huobi Global owned it.

The EU followed on July 23, imposing a transaction ban on HTX that took effect on Aug. 23.

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