Tesla’s unshakable holding company: $312 million in Bitcoin remains untouched in Q3 2023

In a decisive show of commitment to the world of cryptocurrencies, Tesla, the pioneering automotive and clean energy giant led by Elon Musk, revealed that it has not parted with any of its $312 million worth of Bitcoin held in the third quarter of 2023. 

This unwavering stance highlights Tesla’s enduring faith in the digital asset amid market fluctuations and corporate financial dynamics.

Tesla maintained a steady holding of $312 million in Bitcoin during the third quarter 2023

In a recent update, Tesla, the pioneering automotive and clean energy conglomerate led by Elon Musk, revealed that it did not conduct any transactions related to its holdings in Bitcoin during the third quarter of 2023. 

The steady approach to guarding its $312 million Bitcoin hoard demonstrates the company’s commitment to this digital asset. This article explores Tesla’s journey into Bitcoin, highlighting the significant decision to store its crypto assets.

Tesla’s foray into the cryptocurrency world began in early 2021, when it made a substantial purchase of Bitcoin worth $1.5 billion. 

This monumental move caused a shockwave in the financial and cryptocurrency markets, as it represented one of the first major Bitcoin accessions by a major company.

Subsequently, Tesla experienced an important chapter in its history with Bitcoin in the second quarter of 2022. 

During this period, the company divested about 75 percent of its Bitcoin holdings, selling more than 30,000 Bitcoin for the impressive sum of $936 million. 

This divestment not only strengthened Tesla’s balance sheet, but also marked a significant realization of its investments in Bitcoin.

Tesla and Bitcoin: the third quarter position

In the third quarter of 2023, Tesla’s strategy evolved. The company reported that it neither bought nor sold any of its Bitcoin holdings during this period. 

This decision to maintain its cryptocurrency assets demonstrates a long-term commitment to Bitcoin as a store of value. 

It is noteworthy that Tesla’s Bitcoin holdings, valued at $312 million, have remained intact despite market fluctuations and the changing cryptocurrency landscape.

The decision not to touch Bitcoin has affected both the cryptocurrency market and Tesla’s stock performance. During the third quarter, the value of Bitcoin fluctuated somewhat. 

However, Tesla’s steadfastness in holding its Bitcoin did not have a direct influence on the price of Bitcoin, as the cryptocurrency market is mainly driven by global supply and demand dynamics.

On the other hand, Tesla’s shares declined, dropping 4.78% after the market closed, bringing the value per share to $242.68. 

It is important to note that Tesla’s stock performance is subject to several factors, including core business operations, electric vehicle sales, and other market-related variables. Tesla’s Bitcoin holdings are significant, but they represent only a fraction of the company’s total value.

CYBERTRUCK’s financial data and production

Beyond the Bitcoin holdings, Tesla’s third-quarter update offered a look at the company’s financial performance. Revenue for the quarter was $23.35 billion, slightly below the forecast of $23.9 billion. 

This variance may have been influenced by various factors, such as global economic conditions and market fluctuations.

In a promising development, Tesla provided information on the production of the CYBERTRUCK, stating that pilot production has exceeded 125,000 units in anticipation of the product’s planned launch in November. 

This production milestone reflects Tesla’s commitment to expanding its product range and meeting the growing demand for electric vehicles.

In its presentation to shareholders, Tesla emphasized its commitment to cost optimization. The company reported a decrease in the cost of goods sold per vehicle to about $37,500 in the third quarter. 

This reduction in manufacturing costs demonstrates Tesla’s dedication to operational efficiency and profitability.


Tesla’s decision to maintain its holdings in Bitcoin through the third quarter of 2023 indicates a long-term vision for this digital asset. Despite fluctuations in the cryptocurrency market and Tesla’s stock performance, the company remains resolute in its strategy. 

Moreover, Tesla’s focus on core business operations and cost optimization underscores its commitment to driving innovation in the automotive and clean energy sectors.

As the cryptocurrency and blockchain space continues to evolve, Tesla’s position in holding Bitcoin testifies to the enduring potential of cryptocurrencies as a store of value in the corporate world.

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